Bioré UV Kids Pure Milk SPF50+

Gentle-feeling Japanese sun care for little adventures ☀️

Sun protection for little ones should be simple, comfortable and easy to remember.

Bioré UV Kids Pure Milk SPF50+ is a Japanese sunscreen designed with children’s everyday outdoor routines in mind, making it a practical addition to beach days, holidays, school outings and sunny weekends.

Its milk texture makes it easy to spread over exposed skin.

Why you’ll love it

🇯🇵 Japanese sun-care favourite
SPF50+

Recommended 2 yrs + 
Milk texture
Easy to spread
Designed for children’s sun-care routines
Perfect for holidays and outdoor days
Convenient 70g size

How to use

Apply generously and evenly to exposed areas of the body.

For the face, avoid direct contact with the eyes.

Reapply regularly, particularly after sweating, swimming or towelling.

Best for

Children’s everyday sun protection.

East Atelier Tip

Keep one in the holiday bag, one at home and one ready for those spontaneous sunny-day adventures.