Fino Premium Touch Shampoo-contains Sulphate

A luxurious Japanese shampoo designed to cleanse the hair while helping restore softness, smoothness and shine. Fino’s Premium Touch formula combines beauty-serum-inspired ingredients with a weakly acidic formula to leave hair feeling clean, silky and beautifully manageable.

Why you’ll love it

• 🫧 Deep-cleansing shampoo — effectively removes oil, dirt and everyday product build-up.
• ✨ Smooths & boosts shine — helps improve the appearance of rough, dull and frizzy hair.
• 💧 Beauty-serum-inspired formula — contains Royal Jelly Extract + Sorbitol for a moisturising effect.
• 🤍 Squalane — helps soften hair and improve suppleness.
• 🌸 Weakly acidic formula — helps smooth the hair surface for a smoother, glossier finish.
• 💇‍♀️ Ideal for stressed hair — particularly hair exposed to colouring, heat styling and environmental stress.
• 🇯🇵 A Japanese haircare favourite — an excellent first step in a complete Japanese hair ritual.

Key Ingredients

Royal Jelly Extract + Sorbitol — moisturising effect
Squalane — helps soften and improve hair suppleness
PCA + Weakly Acidic Formula — helps smooth hair and enhance gloss

Best for

Dry, damaged, frizzy, coarse or chemically treated hair, or anyone wanting smoother, shinier and more manageable hair.

How to use

Apply to wet hair and massage gently into the scalp and lengths to create a rich lather. Rinse thoroughly. Follow with Fino Premium Touch Hair Mask for a more intensive conditioning treatment.

Please note: This formula contains sulphates and is not a sulphate-free shampoo.

Sakura Beauty Edit 🌸

Cleanse. Repair. Smooth. Shine.
Your first step to beautiful Japanese-inspired haircare.